Is your LinkedIn profile working as hard as you are?
Or is it collecting digital dust like the treadmill you swore you’d use after New Year’s?
You are working your tail off.
You’re serving clients, leading teams, building strategy, and probably juggling much more while sipping lukewarm coffee.
A Quiet LinkedIn Profile Is Costing You Visibility
No matter what services you offer, people will Google you. And what usually pops up first?
Your LinkedIn profile.
That means your profile is making introductions before you do. If it’s outdated, unclear, or resume-style instead of client-focused, you may lose traction with the people trying to check you out.
And no, adding an updated job title isn’t a complete strategy.
What Can A High-Performing LinkedIn Profile Do?
Position yourself as the solution to your client’s problem
Your headline and About section should clearly state who you help and how you help them. Not just job titles, but transformation.
Builds credibility in seconds
You must include a professional photo, a scroll-stopping banner, and a headline that clearly states who you help and how you assist them, without sounding like a corporate robot.
Captures personality while leading with value
Your profile should sound like you. Thoughtful, warm, experienced. But also strategic and ready to lead.
Answers the silent questions clients are asking
- Can I trust this person?
- Do they know their stuff?
- Are they a fit for what I need?
Frequent LinkedIn Profile Mistakes I See
❌ Job history with no context
❌ About sections that start with “I am a highly motivated professional…”
❌ Experience that focuses on tasks, not transformation
❌ No banner, outdated photos, or no headline strategy
❌ Buzzwords with no why (“strategic visionary”… of what?)
If your LinkedIn profile reads like an old résumé, it’s time to refresh.
What Happens When Your Profile Is Working For You?
✨ You attract more aligned connections (and clients)
✨ People understand your services at a glance
✨ You get asked to guest on podcasts, speak at events, or partner on big projects
✨ Your credibility grows even when you’re not posting every day
Your profile becomes your warm introduction engine—a silent authority builder that works while brewing your morning coffee.
Need a Refresh? That’s My Cup of Copy.
If you are ready to refresh your LinkedIn profile, contact me for a free consultation to attract more aligned connections and clients.
Take your profile to the next level with our free guide, “Elevate Your LinkedIn Profile: An Assessment for Entrepreneurs, Coaches, and Creatives.” This comprehensive assessment helps you identify strengths and areas for improvement, providing actionable insights to improve your profile to attract attention and drive engagement.
Download the guide now and start optimizing your LinkedIn profile for success. Whether you’re a seasoned entrepreneur or just beginning your business, this guide has something for everyone.