As we conclude our exploration of LinkedIn Love, let’s delve into the transformative power of self-love. Over the years, I’ve crafted LinkedIn profiles for numerous clients and discovered a common challenge-the difficulty in articulating one’s own achievements.
LinkedIn Love In Action
I interviewed a woman who discovered a brilliant way of using the homeschooling rules in her state to help students who dropped out of high school receive a diploma, not a GED, which doesn’t hold as much weight as a diploma. She was so excited to tell me about the success her students achieved. However, she failed to see her achievements in creating the program.
Throughout our interview, I listened to her tell her story. Then, I researched the information on her website and the publicity she had received. After completing her profile, I set an appointment to review the draft with her. She didn’t realize how much she had accomplished herself because she was so focused on her students.
She later called me to tell me that she tripled her rate on the last RFP she completed and got. As she said, “I’m a boss, and bosses charge!”
When you step back to recognize your accomplishments, you can create LinkedIn love by sharing your expertise in your profile and content.
Share Your Journey
Your entrepreneurial journey is a story worth telling. Give yourself some LinkedIn Love by:
- Writing a profile that shares your passion and expertise in helping your ideal client.
- Creating content that highlights key milestones, challenges, and growth.
- Focusing on authenticity so you can be relatable and inspiring to the right people.
Your story will humanize you and your brand with your ideal client while conveying your expertise. People want to work with people they know, like, and trust.
Own Your Achievements
Imposter syndrome has no place on LinkedIn. Take pride in your accomplishments by:
- Updating your profile regularly to reflect new offers, skills, and milestones.
- Highlighting clients’ success stories or testimonials that showcase your impact.
- Using the Featured section to display awards, media mentions, or standout projects.
Recognizing your achievements reminds you and others of the value you offer your clients.
Inspire And Educate
One of the best ways to practice self-love as an entrepreneur is by sharing your knowledge. Create content that:
- Provides practical advice or insights for your audience.
- Addresses common challenges faced by entrepreneurs or professionals in your industry.
- Encourages others to strive for their goals with confidence.
By positioning yourself as a source of inspiration and guidance, you help others and reinforce your confidence and authority. Practicing self-love isn’t just about boosting your confidence, it is about building a brand that authentically represents you. LinkedIn is the platform that allows you to amplify your unique voice.
Schedule a coffee chat today if you are ready to feel the LinkedIn Love and grow your business.
Get your copy of Guide to Effective LinkedIn Content for Authority and Visibility to help create content that attracts your ideal clients.