The power of AI is real—but if you don’t teach it how you think, speak, and write, it’s going to default to bland, safe, and surface-level.
A client recently told me, “I tried using ChatGPT, but the posts it gave me sounded like they were written by a corporate intern stuck in 2016.”
The good news is that there is a more innovative way to use AI.
Where AI Goes Wrong, If You Let It
AI wasn’t trained on your voice, your inside jokes, or your style. That is why most people get frustrated with the output from AI.
Most people think AI is at fault. What is actually missing is style direction, brand context, and strategic boundaries.
That is how you can harness the power of AI to sound like you without writing every word from scratch.
You Need Style Guidelines for AI
You can’t expect AI to write anything that sounds like you if you only ask it to “write a post about [topic].”
The power of AI works best when you teach it to write like you with a simple, clear voice & style guideline.
Here is my suggestion:
- Review Your Existing Content
Start by gathering 3-5 pieces of content you love. (LinkedIn posts, emails, blog posts, etc.) Look for your natural style:
- Are you funny? Direct? Thoughtful?
- Do you use analogies? Ask questions? Speak in first or second person?
- Do you use colorful language? Use emojis? Reference Beyonce or B2B marketing case studies?
- Define Your Voice Pillars
Create 2 – 3 adjectives that best describe your tone.
Examples:
- “Warm, Empowering, Story-driven.”
- “Direct, No-fluff, Motivational.”
- “Challenger, Clever, Research-backed.”
This becomes the base of your style guide.
- Write Your Style Guidelines
Think of this as a mini brand brief for your content:
- What tone should your writing always have?
- What is off-limits? (Example: never use corporate jargon.)
- How do you open and close a post?
- Do you use lists, short paragraphs, or call to actions?
Write it all down. You can hand this off to a ghostwriter or plug it into AI.
- Use the Power of AI to Write With You, Not For You
Now you have a foundation. You can prompt AI with something like:
“Use my style guide to write a LinkedIn post on [topic]. Keep the tone [your tone]. Use [this kind of format]. Sound like me.
This is where the real power of AI kicks in. When it knows your voice, perspective, and people, you receive content tailored to you, not generic.
AI is a Tool and You’re the Voice
The power of AI isn’t in automating everything. It is in amplifying your ideas and making the creative process faster without losing your authenticity.
It works great if you give the right inputs. Your style guidelines are the cheat code.
Don’t avoid using AI simply because it sounds like a content bot or because you fear it doesn’t represent you. Embrace AI and learn how to train it to sound like you.
Join Me in November for a Free Workshop
If you’ve been curious about how to actually use the power of AI to sound more like you—not less—then let’s go deeper, together.
On November 11th, I’m hosting a free live session called The 1-Hour Content Confidence Workshop. We’ll walk through the exact steps to:
- Define your voice in a way AI can actually understand.
- Create a simple style guide that you can reuse time and again.
- Write your next post or article faster with zero blank-page panic.
This is a workshop designed to give you traction—not just tips.
No fluff. Just clarity, creation, and confidence.
Want to be the first to know when seats open? Email me at Info@YourCupOfCopy.com or schedule a coffee chat, and I’ll hold your spot.
