Coaches & Trainers: Maximize Your LinkedIn Presence to Reach Your Ideal Client

Learning to maximize your LinkedIn presence to reach your ideal client is important. In today’s bustling digital marketplace, your LinkedIn profile is more than a virtual business card; it’s a vibrant billboard advertising your unique expertise, a window into your professional world. For coaches and trainers, it’s an invaluable space to showcase your skills and …

How Can Small Business Owners Build a Cherished Legacy Utilizing LinkedIn?

As a small business owner, you need to be utilizing LinkedIn to your benefit. Your LinkedIn profile is more than a digital resume; it’s the narrative of your entrepreneurial journey. But how do you ensure your narrative doesn’t just echo in the void but resonates deeply with your audience, setting you apart in the bustling …

Linking Success: Coaches & Trainers, it’s Your Turn to Shine on LinkedIn

As a coach or trainer, it is time to learn how you can shine on LinkedIn. You possess a wealth of knowledge, experience, and insights that can genuinely benefit others. But how do you reach those who need your guidance the most? The answer lies in LinkedIn – a platform where your expertise can shine …

How Can You Boost Your Visibility on LinkedIn as a Business Owner?

The mere thought of tackling your content to boost your visibility on LinkedIn can sometimes feel like trying to solve a Rubik’s Cube… blindfolded. But fear not, let’s sprinkle a little magic (and a lot of expertise) into that mix!  It’s not just about churning out words; it’s about crafting your story to resonate with …

LinkedIn Content: The Art of Creating Amazing Scroll-Stopping Copy

If you think LinkedIn content is just a place for stuffy corporate jargon and buzzwords, think again. It’s time to discover the secret sauce of LinkedIn success: writing informative and entertaining content. So, grab your coffee, polish your witty one-liners, and let’s dive into the wild world of LinkedIn content! The Power of Engaging LinkedIn …

Crafting an Irresistible LinkedIn Profile: Your Guide to Entrepreneurial Success

Your LinkedIn profile plays a pivotal role in shaping your path to success. LinkedIn is a potent tool for networking, establishing authority, and amplifying your brand’s reach among the various platforms at your disposal.  However, having just any old LinkedIn profile won’t cut it – you need one that mesmerizes and entices your dream clients, …

Can Humor Help or Hurt Your Business Writing?

Where does humor fit into your business writing? If you are like me, humor often strikes at inopportune times. Sitting in a serious business meeting when something tickles my funny bone can quickly become embarrassing.  I try to keep things light, enjoy the moment…and not embarrass myself in serious business meetings. As a copywriter, I …

From Real Estate to Copywriting: Navigating a Seamless Transition

Like finding your perfect dream home, my journey from the real estate industry to the captivating world of copywriting required strategy, passion, and a touch of magic.  For many years my career revolved around marketing homes, showing homes, and negotiating the sale of homes. As a full-time agent, mentor, and advocate for accessible housing, I …